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This can be a very effective method of web site promotion. A good article can end up on hundreds of sites, which gives you hundreds of links and lots of new visitors. On the other hand, your article may not get anywhere at all. There is lots you need to know in order to achieve success.
Here's how it should work:
- you write an article
- you post it on article directories
- this article is found by other Webmasters and read
- if they like it, they put it on their sites
- Their visitors read your article and are so impressed that they want to visit your site and read more of what you have to say.
That's the theory. In order for things to work out this way in practice, all the following points are vital:
- The article must be of good quality. It should be interesting and useful, fulfill a need, and answer the questions that your readers are asking. Let's face it, nobody wants to put poor quality work on their site.
- It should be relevant to a reasonable number of people. Keyword research is very important, and you should try to include some popular keywords in the title to help your article get found.
- Comply with author guidelines . Focus your efforts on the main site, ezinearticles.com. If you study their guidelines in depth and play by the rules, you can't go far wrong. Investing some time on this at the start will pay off in the longer run.
- Promote your articles. There may be many articles with a similar subject to yours, so you have to do everything you can to make sure that yours get found. There is an RSS link on your author profile that makes it easy to link to all of your articles if you know how to use it.
- Make the most of the resource box to encourage people to actually click through to your web site. People need a reason to visit your site. Offering them a free e-book for example will dramatically increase the click through rate. You can learn some good tips for this by looking at what other people have done.
- Post your article in the right places. ezinearticles.com is the main site, so take your time and make sure you get your work listed there. After that, there are many hundreds of smaller sites and it would take you a week to submit to all of them. This is a very boring job and it's not a good use of your time! Instead, use the distribution service at isnare to submit everywhere else - it works a treat. You will soon see well over a hundred references when you search for your articles title at one of the main search engines.
- Most importantly, give it a try! If it works for you, then repeat on a regular basis.
Hot Tip: Save time by getting articles professionally written for just the few dollars each!
Discalimer: These pages contain only hints, tips and suggestions that I hope you will find useful. I give no guarentee that any of them will work for you, and will not be liable for the consequences of following the advice on this site. Do so at your own risk!